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3 hours
9 lectures
9 tests
Interactive Video
Lecture 1/9: Identifying Your Ideal Clients

How to Boost Results Using ‘Street Fighter Selling’ Concept

You will learn how to…
Use the "Street fighter selling" concept
Reach the key decision maker
Actively guide the dialogue with the client
Find new prospects
Jeff Slutsky
expert in the field of sales
Lecturer's bio
Lecturer's bio

Jeff Slutsky is an expert in the field of sales, the author of the “street fighter selling” concept. His concept is used by American Express, Walt Disney, Chevron, Pizza Hut, McDonald's, AT&T, Honda, Sony, Goodyear, Marvel Entertainment, and even the U.S. Army.

The Wall Street Journal, USA Today, Success, Business Week, Inc Magazine and other media have commented and written about Slutsky’s book “Street fighter selling”.

Slutsky has developed and tested a system of effective sales within a limited budget and has created several successful companies. More than 10 books written by Slutsky on the topic of Sales and Marketing are leaders in this sales segment.

Video course
Rating: 89%

What is this course about?

You will learn about the “Street fighter selling" concept. Slutsky will teach you how to understand your ideal customer and to gain their confidence, to circumvent “gatekeepers” and to reach the key decision maker. You will learn how not to waste time on hopeless clients. You will understand and learn how to ask open and closed questions, how to respond to customer questions so as to be properly understood, and work with and around their objections. Jeff will explain how to acquire clients through public speaking events, free publications in the media, and its own network of contacts.


Who is this course for?

  • Business consultants
  • Company owners
  • All sales professionals
  • VPs of sales
  • Marketing specialists
  • Sales development reps
  • Sales managers

Course Program

Establishing Credibility Free
Getting Past Gatekeepers
Qualifying Prospects and Setting Up Appointments
Discovery: the Use of Probing Questions
Objections: Handling and Converting
Closing the Sale
Creating the War Room
Keeping the Client Satisfied
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