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8 hours
15 lectures
15 tests
Lecture 1/15: Defining the "What"
Management

How to Set Strategic Goals and How to Reach Them

You will learn how to…
Set strategic goals
Create plans and strategies for achieving your goals
Analyze competitive forces in your industry
Identify and build competitive advantage
Dominic Houlder
World-Renowned Strategic Management Expert
Lecturer's bio
Lecturer's bio

Dominic Houlder is one of the international leading experts in strategy with more than 25 years of relevant experience. He helps major B2B service firms to address the challenge of integrating capabilities into client solutions. 

Dominic focuses on client relationships seen through the lens of strategy and connectivity within the firm. He is currently working with PWC, G4S, Eversheds, SAP and Saatchi & Saatchi. As well as teaching on MBA programs Dominic is Academic Director for Global Leadership Consortium, which enables peer learning for senior management worldwide from Emirates Airlines, GEA, Mars and Oracle.

Dominic has written for Harvard Business Review, MIT Sloan Management Review and the LBS Business Strategy Review among other publications. His two books are Strategy and Mindfulness and Money.

Video course
Started: 2042
Rating: 91%

What is this course about?

This course is devoted to strategic planning. You will learn how to set strategic goals and create plans that will ensure you reach them. Dominic Houlder will teach you when and how to use different strategic tools and frameworks: the Strategic Staircase, the Five Forces, the Value Chain and others. You will learn how to understand competitive forces in your industry and how to use strategic resources to obtain competitive advantage. Thanks to an exciting mix of proven theories and real life examples you will be able to see that turbulent times are rich in opportunity and take your company through the storms to achieve competitive success.

 

Who is this course for?

  • Entrepreneurs
  • Executives
  • Marketing specialists
  • Business consultants
  • Managers at all levels
  • Strategic planning managers

Course Program

1
21:33
2
09:43
The "How" of the Strategy Free
3
15:52
The Strategic Staircase Free
4
15:21
Emergent and Deliberate Strategies Free
5
16:19
The Drivers of Profitable Growth
6
19:21
The Challenge of Value Capture
7
16:21
Understanding Competitive Forces
8
09:45
Mastering Competitive Forces
9
11:29
Strategic Resources as Keys to Success
10
10:07
Winning on Cost
11
09:01
Succeeding through Differentiation
12
11:07
Ecosystem Advantage
13
14:42
Stretching the Strategic Frame
14
09:56
Disruptive Innovation
15
13:49
Red and Blue Ocean Strategies Exam
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