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30 minutes

How to Create a Successful Brand

You will learn how to…
Apply high level branding
Develop a brand
Use cobranding
Create a marketing strategy
Rating: 91%

What is this course about?

You will learn about brand positioning levels, choosing the right brand name, applying co-branding, as well as 4 brand development strategies. McDonald's, Pampers, Sainsbury's Coca-Cola, Virgin and Gillette cases are there to help.


Who is this course for?

  • Product managers
  • Entrepreneurs
  • Marketing specialists
  • Business consultants