Project Management
How to Assess Business Portfolio
Business Case
30 minutes
Started: 129
You will learn how to…
- Manage business portfolio
- Interact with the company management
- Identify and build competitive advantage
- Create a marketing strategy
Including You Will Disassemble 3 cases
Eduson
What is this course about?
You will learn how to apply strategic approach to business units \ project assessment within portfolio. We will show how to use BCG Growth-Share Matrix for simple project evaluation and GE-McKinsey Framework for advanced project portfolio assessment. GE-McKinsey Framework application case provided.
Who is this course for?
- Analysts
- Anti-crisis managers
- Business consultants
- Managers at all levels
